I feel like the people I interact with irl don’t even know how to boot from a USB. People here probably know how to do some form of coding or at least navigate a directory through the command line. Stg I would bet money on the average person not even being able to create a Lemmy account without assistance.
I’ve explained NixOS to non-tech business owners by treating it like any other piece of equipment. You want to upgrade your widget stamping machine? Buy and install the new machine that meets all the specs and stamp some widgets with it. Only after you’re satisfied that it works do you remove the old one.